This week we are joined by Lindsey Carroll who talks about welcome emails and who will be joining us on Chimposium in October. She is the owner of Outbox Ltd, a Chartered Marketer specialising in WordPress websites and Mailchimp e-newsletters.
Watch Episode 3 of Chimp Chats where we talk about Mailchimp deliverability and how to avoid the dreaded spam folder! Learn about the One thing EVERY Mailchimp account should have set up and why it’s NOT Mailchimp’s fault, it’s your fault.
Keeping your audiences organised and relevant is an important part of email marketing, but how do we know when a subscriber is really ‘gone’…as in, they are in your audience (list) but really shouldn’t be…and actually, perhaps, don’t want to be?
Your name matters, especially when it comes to emails. Email is sent from an individual to an individual and for most small businesses your email needs to come from a named person in the business and not “sales” or “info”. Why? Let me explain…
To understand what to do, (if anything) you need to get a handle on what these terms mean to you and Mailchimp. Once you know this, it’s a lot easier to handle.