List Management Archives | Page 2 of 3

What do to with Unsubscribed and Cleaned Emails In Mailchimp

by Robin Adams | Feb 15, 2021 | Account Management, Audience Management, Deliverability, List Management, Tips

To understand what to do, (if anything) you need to get a handle on what these terms mean to you and Mailchimp. Once you know this, it’s a lot easier to handle.

MailChimp Groups vs Tags

by Robin Adams | Oct 6, 2020 | List Management, Mailchimp

Mailchimp Tags vs Mailchimp Groups How to decide which you should be using… “There has to be an answer…” Struggling to understand who your customer actually is?...and what motivates them? Use this FREE Customer Avatar Worksheet to develop your...

Audiences are the new lists

by Robin Adams | Apr 2, 2019 | List Management, Mailchimp

What's an Audience? The more things change, the more they stay the same... Struggling to understand who your customer actually is?…and what motivates them? Use this FREE Customer Avatar Worksheet to develop your marketing activities with a specific person...

MailChimp Website Forms – A Request to All Web Designers

by Robin Adams | Sep 17, 2018 | Capture, Forms, List Management, Mailchimp, Tips

Dear Mister Web Designer... An open message to the web designers who plague my MailChimp life... An open message to all web designers (please note, I don’t mean to tarnish all web designers out there with the same brush, I know several web designers who are...

MailChimp Unsubscribes – They Are Actually A Good Thing

by Robin Adams | Aug 27, 2018 | List Management, Mailchimp

Learn to Love Unsubscribes Why you need to appreciate when someone unsubscribes... Nobody likes to be rejected. I remember the first time I got dumped it hurt like hell… I didn’t think I’d done anything wrong and so to be told that I wasn’t...

MailChimp Planning: Storage – Where to put everything

by Robin Adams | Aug 20, 2018 | Core Articles, List Management, Mailchimp, Planning

Don't get lost in the 'How' - Step 2: Storage Why planning is so important when you start stepping up your MailChimp game This is the 3rd of a 5 part series on MailChimp planning. You can read the first post here, and then about sending, capture and the conclusion....