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When to use Groups & Tags in Mailchimp

When to use Groups & Tags in Mailchimp

by Liz Seymour | Jun 8, 2023 | Data Capture, Email Marketing, Forms, Forms, Mailchimp

Tags & Groups are the primary way you can segment your audience, and on the face of it are pretty interchangeable… but there are a few things that we’d suggest you look at to guide when to use them.

The Beginners Guide to A/B Testing

The Beginners Guide to A/B Testing

by Liz Seymour | Jun 1, 2023 | Data Capture, Email Marketing, Mailchimp, Testing, Testing

You need to measure the performance of your campaigns in your Mailchimp email campaign report to understand what’s working and what isn’t.

Mastering Mailchimp Email Campaign Reports: Unlocking Insights for Successful Email Campaigns

Mastering Mailchimp Email Campaign Reports: Unlocking Insights for Successful Email Campaigns

by Liz Seymour | May 18, 2023 | Mailchimp

You need to measure the performance of your campaigns in your Mailchimp email campaign report to understand what’s working and what isn’t.

From Engagement to Conversion: Why Click Through Rate (CTR)  Is Crucial for Email Campaigns

From Engagement to Conversion: Why Click Through Rate (CTR) Is Crucial for Email Campaigns

by Liz Seymour | May 11, 2023 | Automation, Data Capture, Mailchimp

The Email CTR allows you to determine whether or not your audience is responding to your email content and how interesting and effective it is.

Speed Counts

Speed Counts

by Robin Adams | May 4, 2023 | Automation, Data Capture, Mailchimp

If you’re not automating an immediate response to a form completion on your website, you are losing business. Don’t agree? Here are 6 reasons why speed matters

7 ways to stop subscribers becoming inactive in Mailchimp (#5 is a must!)

7 ways to stop subscribers becoming inactive in Mailchimp (#5 is a must!)

by Liz Seymour | Apr 20, 2023 | Email Marketing, Mailchimp, Marketing

To keep your subscribers around for the long haul, you need to figure out what they care about most and how to connect with them effectively.

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  • Omnivore will put you in Mailchimp Jail...Quick Tip: Omnivore & How Mailchimp Protects Itself
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