The most powerful signals of proof usually come in two main varieties…from someone we know and trust personally, or from a trusted body. If you need someone to help with your Mailchimp…(hint: you’re already in the right place!)…I’m a Certified Mailchimp Expert.
When an email is received, the first thing anyone does is look at who it’s from and connects this with previous knowledge or expectations associated with that name.
Stop looking at open rates and start looking at the actual opens because email open rates don’t matter when it comes to analysing marketing performance.
Mailchimp Landing Pages are very easy to use, but before you do make sure you understand how you are going to use them in your business…here are some ideas to get you started.
Who has access to your Mailchimp account?… How you should manage users and agencies who have access to your data in a GDPR & Data Protection world.
It’s amazing what you find lurking in your cupboards. Cleaning your Mailchimp audience (getting rid of the zombies) is easier than cleaning out your wardrobe! And what’s better is that it benefits you in two ways.