Change Your Point of View
When you look at a dice from one side, what number do you see?… What about someone opposite you, what number do they see?… This is why your marketing fails.
Why Do You Need a Customer Avatar?
If a customer avatar is such an essential part of marketing (and it is) why do so many businesses not use them? Here are 7 reasons why everyone should.
See In Colour
…before we hired Chimp Answers to help with our marketing, all we could see was black and white… now, we see in colour
Customer Avatars – Getting Clear on What They Are
A Customer Avatar is NOT a target market, but something much more powerful – knowing the difference could really power up your marketing
Capturing Leads at Live Events: Part 1 – Planning
Live Events, Exhibitions and Expo’s are fantastic places to generate new leads… but if you don’t put some thought into them, you could be missing out on a huge opportunity to impress.
Capturing Leads at Live Events: Part 2 – Tools
Live Events, Exhibitions and Expo’s are fantastic places to generate new leads… and here are some of the tools you need to be using…
