Marketing Paths
The organisations who succeed are those who can create an effective marketing path for these prospects to follow through to a destination –
7 ways to stop subscribers becoming inactive in Mailchimp (#5 is a must!)
To keep your subscribers around for the long haul, you need to figure out what they care about most and how to connect with them effectively.
The 5 ‘T’s of Email Marketing Success
If you want to improve your email marketing efforts and be truly effective, follow the five tactics (5Ts) that can guide you towards email marketing success
Marketing Mistakes to Avoid
I’m 50 years old, and have nearly 32 years experience in marketing – so what are the 5 marketing mistakes that really get me going?
Chimp Chats – Getting your first subscribers with Sequoia Mulgrave – Episode 20
Email marketing works, but if you are new and don’t have a list how do you go about getting your first subscribers? Sequoia Mulgrave talks about her upcoming Chimposium presentation.
Chimp Chats – How to Design Better Mailchimp Emails with Emily Ryan – Episode 19
When it comes to email design there are some simple things you can do to improve engagement and marketing goals.
Recent Blog Posts
Boost Your Email Marketing with these 6 Crucial Copywriting Tips
From Spam to Inbox: Your Path to Perfect Email Deliverability
Standing Out in a Crowded Inbox: The Art of Openability
Mastering Readability: Paving the Way for Compelling Email Experiences
The Clickability Strategy: Elevate your Email Game
You Had Me at Hello…How Email Marketing and the Marketing Path Can Create Lifelong Connections