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Are you letting the tail wag the dog? Take control of technology.

Are you letting the tail wag the dog? Take control of technology.

by Robin Adams | Sep 23, 2020 | Mailchimp, Marketing, Planning

Are you letting technology dictate your marketing when you know what you’re trying to do is the right thing for the business?
You can’t let the tail wag the dog and here’s why.

MailChimp Planning – Concluding Thoughts

MailChimp Planning – Concluding Thoughts

by Robin Adams | Aug 20, 2018 | Core Articles, Mailchimp, Planning

Don't get lost in the 'How' - Conclusions Why planning is so important when you start stepping up your MailChimp game This is the last of a 5 part series on MailChimp planning. You can read the first post here, and then about sending, storage and capture....
MailChimp Planning: Capture – How to get the data…

MailChimp Planning: Capture – How to get the data…

by Robin Adams | Aug 20, 2018 | Capture, Core Articles, Forms, Mailchimp, Planning

Don't get lost in the 'How' - Step 3: Capture Why planning is so important when you start stepping up your MailChimp game   This is the 4th of a 5 part series on MailChimp planning. You can read the first post here, and then about sending, storage and the...
MailChimp Planning: Storage – Where to put everything

MailChimp Planning: Storage – Where to put everything

by Robin Adams | Aug 20, 2018 | Core Articles, List Management, Mailchimp, Planning

Don't get lost in the 'How' - Step 2: Storage Why planning is so important when you start stepping up your MailChimp game This is the 3rd of a 5 part series on MailChimp planning. You can read the first post here, and then about sending, capture and the conclusion....
MailChimp Planning: Sending – The Emails Drive the Process

MailChimp Planning: Sending – The Emails Drive the Process

by Robin Adams | Aug 18, 2018 | Core Articles, Mailchimp, Planning, Sending

Don't get lost in the 'How' - Step 1: Sending Why planning is so important when you start stepping up your MailChimp game This is the 2nd of a 5 part series on MailChimp planning. You can read the first post here, and then about storage, capture and the conclusion....
MailChimp Planning: Introduction – Where to Start?

MailChimp Planning: Introduction – Where to Start?

by Robin Adams | Aug 17, 2018 | Core Articles, Mailchimp, Planning

Don't get lost in the 'How' Why planning is so important when you start stepping up your MailChimp game This is the first of a 5 part series on MailChimp planning. You can also read the other posts about sending, storage and capture and the conclusion. Alternatively,...
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