Chimp Chats – Episode 13

Apple iOS 15: How It Will Affect Your Email Marketing Episode 13

Struggling to understand who your customer actually is?...and what motivates them?
Use this FREE Customer Avatar Worksheet to develop your marketing activities with a specific person in mind and ensure you know what to say and where to say it - Download it now!

This week (and for the next few weeks) we’re doing something a little different but equally as valuable…an interview series. Our first interview is with Simon Harper.

Simon will be talking at our Chimposium in October 2021 about Apple iOS 15. In case you didn’t already know, Apple will be introducing some privacy features that will both change the way you market via email to your customers and shift the focus of email reporting and analytics.

We were super excited that he joined us on Chimp Chat to give us a taster of what to expect from Apple’s changes as well as other things coming up which will affect the way we do email marketing. It’s one not to miss!

Simon is a freelance eCommerce & WordPress Website Designer, Mailchimp Partner & Technical SEO geek. With over 20 years of industry experience in website design and over 10 years of industry experience in email marketing. You can find out more about Simon here.

We talk about:

  • How Simon got involved in Mailchimp
  • What he loves and loathes about Mailchimp
  • How Apple iOS 15 will impact email marketing
  • Deliverability
  • Tips for doing better at email marketing
  • And much more…

Watch Chimp Chat Episode 13 – Apple iOS 15: How it will affect your email marketing👇

NB We apologise for the sound quality in this episode – we had some technical difficulties and have edited as best we can but it’s far from perfect.

Head over to our Youtube Channel to see previous episodes and subscribe so you don’t miss a thing.

Want to learn more about email marketing?

Here’s some past blogs to help

Chimp Chats are live every Friday at 12.30pm (UK time). Episode 14 is on Friday 27th August 2021 and will be talking with email marketing expert Lindsay Carroll of Outbox

Have a question you’d like Chimp Chats to answer? Let us know at robin@chimpanswers.com

Robin Adams

Robin Adams

Robin Adams is a business owner who is passionate about helping businesses build effective marketing systems that work and don't waste money. Having a lifetime of Marketing experience (he's got a degree in Marketing before there were degrees in Marketing!) and having worked for big and small businesses and both client and agency side, he understands not only the theory, but the systems that are required to underpin everything.
51% marketer and 49% Chimp, Robin is the main man behind chimpanswers.com and the Mailchimp Answers Facebook Group - the world's biggest Mailchimp User Group. Connect with him on Linkedin.

CHIMPOSIUM

The FIRST EVER Global Mailchimp Conference.

October 7th/8th 2021

Mailchimp Experts delivering every talk, so you get the right answers from the people who know Mailchimp!

Uplevel your Mailchimp

2 Comments

  1. Andrew Nisbet

    £20 a month… how about non-profits like clubs and societies who just need to keep their members up to date with events and competitions? There’s no selling or income from these its all social.

    It has been very inconvenient, and insecure, to have to share a single login on new accounts.

    Reply
    • Robin Adams

      Andrew, point taken – I was considering businesses who have a revenue model and who have frustration with paying when they’re generating revenue from it.
      Ultimately, however, Mailchimp are a business and as such need to be wary of how much they can ‘give away for free’… and so they need to draw the line somewhere. They’re not perfect and don’t get it right all of the time, but it’s hard to throw stones at a tool, when you don’t have to pay for it, and it does remove some of the hassle of communication with a non-profit.
      Also, Mailchimp does give a 15% discount on prices for Non-Profits – https://mailchimp.com/help/about-mailchimp-discounts/

      Reply

Submit a Comment

Your email address will not be published.

CHIMPOSIUM

The FIRST EVER Global Mailchimp Conference.

October 7th/8th 2021

Mailchimp Experts delivering every talk, so you get the right answers from the people who know Mailchimp!

Uplevel your Mailchimp

Join Our Troop

Like this article? Subscribe now to receive free tips and resources on Mailchimp and marketing.

Your email will be managed in accordance with our privacy policy which you can view here. Unsubscribe at any time.

The Mailchimp Fundamentals

There are some things that are 'Fundamental' to doing Mailchimp the right way.

We call them 'The Fundies

Join the World's Biggest Mailchimp Community

The Mailchimp Answers Facebook group is the world's biggest Mailchimp community

Everyone has Questions

Understand the 10 most asked questions about Mailchimp... and get the answers to each of them.

A short video course with screen captures of the 10 most popular questions about Mailchimp.