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Each month, Mailchimp tells you how much you’re paying.

I get mine on the 22nd of the month, and I don’t mind because every penny is worth it.

I’ve optimised my account, and I only pay for contacts I can email.

But what about you?

Can you say the same? 

Mailchimp’s billing is primarily based on the total size of all of your combined audiences.

The more people you’ve got in your audiences, the more Mailchimp will charge you to communicate with them.

…but did you know that there an awful lot of Mailchimp users that are paying much more than they need?

Users are paying extra because they’ve not upgraded their payment plan when they’ve grown their audience.

…they’re paying extra because they’ve not managed their data effectively and have duplicate contacts.

…but most worrying is that they’re paying extra because they’re being charged for contacts that they can’t actually email!

If you’re on a Standard (or Essentials) plan, Mailchimp charges you for contacts who are either unsubscribed or non-subscribed to your emails.

…so if you aren’t archiving the unsubscribed and non-subscribed regularly, you are potentially paying more than you should be.

We’ve had clients who’ve come to us and we’ve discovered they’ve been paying over $7,500 more per year than they should have been.

Are you sure you’re paying Mailchimp the right amount for your business?

OK, I hear you say, I’ll just go in and archive my unsubscribed and that’ll solve the problem.

…but the problem is that’s for now… and if you’ve a database that is actively growing, you have to do this again and again (and again).

There was no way you could “automate” this process.

…until now…

We’ve developed a simple automation that you can create in your own account which every month will go through and automatically archive your unsubscribed contacts.

…and we want to show you how you can apply this to your Mailchimp account.

Archiving contacts in Mailchimp doesn’t delete them. It just removes them from the paying portion of your account (but you keep the contacts information intact, so if they ever re-subscribe, you’ve got their history).

So by archiving those you can’t email, you’re just cutting away the dead weight from your account.

We’ll send you a video (and a pdf) that shows you exactly how to set up an automation that will automatically archive these contacts.

…or we can just do it for you for free (account access required).

You should never begrudge paying Mailchimp for their service and if you’re doing it right you should be getting big returns on your investment… but that doesn’t mean you need to pay for something you don’t need!

We’re not naive to think that we’re the only Mailchimp expert out there.

Go check out Fiverr or Upwork and there are hundreds of them…

…but how do you know that they are any good?

You don’t.

…but you can trust Chimp Answers are experts when it comes to Mailchimp and Email Marketing.

1. We were one of the first 10 Mailchimp Partners in the world to achieve Mailchimp Pro Partner status – This means we’ve met a higher level of performance, have achieved all our certifications and have connected with multiple Clients on helping them with their Mailchimp.
2. We run one of the world’s largest communities of Mailchimp users – Mailchimp Answers on Facebook
3. We were the main organisers for “Chimposium” a worldwide online conference for Mailchimp users and agencies.
4. We’ve collectively got over 40 years experience in all aspects of Marketing – which means that it’s not just about the technology, it’s about the application in the real world
5. We’ve got testimonials for all aspects of our Mailchimp expertise (check them out here) and our founder, Robin Adams, is recognised by Mailchimp as the Mailchimp Maverick.

Bottom line, we know Mailchimp & email marketing intimately, so you can be 100% certain the insights you’re going to get are the ones you need to ensure you’re able to maximise Mailchimp and get more from Email Marketing.