0203 418 9740 robin@chimpanswers.com
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"Do you know why you should have only one Mailchimp Audience?"

Don't let a lack of knowledge hold you back, get yourself some excellent Mailchimp training

What Type of Training Do You Need?

121 Training

In your business, on your system, on your schedule, tailored to your specific needs. Learn more…

Group Training

Specific Training Sessions focused on getting you started and accelerating your learning. Learn more..

Online Training

Learn basic and advanced techniques, on your own schedule, at your own pace. Learn more…

Free Help & Support

Comprehensive Guides, Informative Blogs and the world’s biggest Mailchimp user group. Learn more…

There’s the wrong way… and there’s the right way…

No matter whether you’ve been using Mailchimp since it started, way back in 2001, or are a recent convert, it’s hard to disagree that it’s very easy to get started with.

If you follow the basic instructions, you can usually get an email out to a list of emails relatively easily. It might not look stunning, but it’ll get where it needs to go and get the message across… and that may be all you need.

Unfortunately, because Mailchimp focuses on making it so easy to start, the next step is actually a bit harder to navigate, and thus you have to try and work out the right way to do things for your own business.

…and if you’re not careful, you could end up actually making things harder and worse if you’re not 100% sure of what you’re doing.

Mailchimp… Not helping!!!

Mailchimp has over 12 million users worldwide. No matter if they’re bigger businesses, local churches, the restaurant round the corner, an online retailer or a local youth group, they could be using Mailchimp to communicate.

…but with that breadth of users, and levels of experience (not to mention how they actually use the system), Mailchimp’s own training resource isn’t as specific as we’d all like it to be.

So much of the time the specifics of how you should do something aren’t as specific as they could be.

….and you’re left wondering to yourself… am I doing this the right way?

Learning Mailchimp ‘the right way’

Due to it’s breadth of users (and uses), Mailchimp doesn’t preach a “this is the right way”, because for many their requirements are quite simple and basic.

…but for business owners who want to take advantage of things like landing pages, automation and website integrations, doing things the ‘wrong’ way will make things harder (and might even make things worse!).

With time and experience, you can eventually learn how to set things up ‘the right way’… but chances are you’ll make some mistakes along the way, and it won’t be a quick learning curve.

…and thus it might be easier (and definitely quicker) to use a Mailchimp expert to get you where you want to be.

An intimate knowledge of Mailchimp & Marketing

Chimp Answers have been using Mailchimp for over 10 years, exclusively as a business marketing tool… and know the right way to use it.

We’ve learnt (the hard way, from experience) how Mailchimp works and how to get the most from it… but as marketers know what bits you should use… and how to supercharge them.

No matter if you want someone to help get you started, learn how to turn Mailchimp into a marketing machine

…and whether you’re looking for

…as registered Mailchimp Experts and Partners, we’ve got you covered.

We’re one of the world’s leading Mailchimp training companies having trained hundreds of business owners in using Mailchimp.

We can even do it for you if you just want someone who knows what they’re doing to get it done.

Next Steps

If you want to take your Mailchimp understanding ‘the right way’ and build a marketing system that works for your business, why not have a FREE 30 minute call with us to see how we can help you.

Or if you want to know a bit more about the different types of training, check out the information on 121 training, group training and online training.

…and of course if you just want your answers, you can review our Free resources and guides, or visit the world’s biggest Mailchimp community – Mailchimp Answers (on Facebook)

When it comes to any marketing tool out there… there is most definitely a right way and a wrong way to use it… make sure you’re you’re doing it the right way!

We are not Mailchimp…
but we are an official Mailchimp Partner & Expert – which means we’ve been approved by Mailchimp as someone who knows their stuff…

Challenge Us!

If you want to get to grips with Mailchimp, whether it’s setting it up, reviving it or just keeping it ticking over, don’t be shy, give us a call to discuss our training options.

The training was great, I'm so glad I booked, while it seems simple enough to set-up there are so many features that aren't obvious that Robin has opened my eyes too. Very excited with the potential!!

Andrew Nash

Managing Director, Sussex Promotions

Challenge Us!

If you want to get to grips with Mailchimp, whether it’s setting it up, reviving it or just keeping it ticking over, don’t be shy, give us a call to discuss our training options.

Why choose us?

Mailchimp Only

We only use Mailchimp and use it for our business, so we practice what we preach. 

Business Focused

Mailchimp is not a toy, it’s a business tool, and we know how to get it working for your business on several levels.

Mailchimp Partner

We’re a Mailchimp Partner, which means we really understand Mailchimp. Check out our listing here.

We've got the love

We’ve trained hundreds of people and are consistently getting great feedback – check it out here.

Mailchimp Limits

Because we know Mailchimp… we know what it can do, but also what it can’t do… and how to get around some of those limitations

121 Mailchimp Training

When you really need individual advice in person

Tailored, in person, face to face training – The ‘Ultimate’ Mailchimp training solution.

You sit there, looking at the screen… you’ve a feeling that there’s so much more to Mailchimp, that you’re only scratching the surface… whether it’s forms, automations, or just how to write a better email.

How do you get the best answers to your Mailchimp questions?… and how do you use Mailchimp to underpin and support the growth of your business?

An in-person 121 training session is hands down the best way to get the in-depth and specific support that you need to make Mailchimp an effortless and effective integral part of your businesses marketing efforts.

Unlike group training, the 121 session is tailored specifically around you and your needs. It can cover anything from getting yourself started with a solid database structure, through setting up forms for effective data capture, all the way to advanced elements such as automation (who doesn’t love letting the computer do the hard work?) and variable email formatting.

…and of course, unlike your traditional, IT “geek based” focus, the training will include over 25 years of marketing experience – meaning that not only will you know what to press (and when)… but why you’re pressing it, and the knowledge that it’s having a positive impact on your marketing efforts.

So no matter where you are, an in-person, 121 training session will give you what you need to make Mailchimp work for you and your business.

There is simply no better way for you to get a grip on Mailchimp and your marketing activity.

Challenge Us!

If you want to get to grips with Mailchimp, whether it’s setting it up, reviving it or just keeping it ticking over, don’t be shy, give us a call to discuss our training options.

I thought the whole session was excellent. We covered more than I thought we would and Robin took time to understand my business, my capabilities and what I wanted to achieve. He made it easy for me to follow and the practical run throughs were brilliant. I really did learn something that will be valuable to my business.

Amanda Rees

Owner, Bumpalicious Maternity

Got any questions about In Person 121 Mailchimp Training?

Here’s some of the questions we get asked the most about In-person 121 Mailchimp Training.

How long is a training session?

Due to the nature of an in-person training session, we’ve learnt that a (max) 4 hour session (either as one block, or split into two x two hour sessions) is the best way to get the focus and detail that is needed to succeed.

Obviously, if there is more to cover, then we can do a full day session, but experience has indicated that breaking things down delivers a better result for everyone and ensures that you are able to take in what you need.

How Much Does The Training Cost?

Each 4 hour session is charged at £350 (no VAT) plus mileage costs from SW London & any other agreed expenses (we can even be persuaded to stay a little longer with chocolate!).

Mileage is charged at 45p per mile for every mile over 40 miles total.

All costs are agreed and confirmed prior to the session being booked, so that it’s all completely transparent.

A non-refundable 50% deposit is charged at point of booking with the balance (£175 plus expenses) due within 7 days of the training session being completed. If the session is broken into 2 parts, then the balance is due within 7 days of the second session being completed.

Where Does The Training Take Place?

All 121 sessions are delivered at a location of your choice using your equipment. From experience, conducting training on your computer with your data is much more effective as it allows direct relevant examples, and means that as you learn, you implement on your marketing straight away.

Ideally this will be your office/work location, but if an alternative location is necessary, then it must offer a quiet environment to allow for the training to be conducted without interruption, easy access to coffee/tea (we need our caffeine!), and with a reliable internet connection.  We can help you to find appropriate locations, but all costs associated with such a location are to be born by you, the client.

What Happens If I Need To Cancel?

Sessions can be changed/rebooked up to 14 days prior to the agreed date, but any changes within 14 days may incur an additional cost.

If the course is cancelled within 14 days without rebooking, the full cost of course is charged.

If the course is cancelled outside of 14 days, only the deposit is charged.

How Many People Can Be Trained?

The 121 training is designed to be delivered to just you!  If you are looking for training for more than one person, please contact us directly so we can advise on the options available.

How Do I Know We'll Cover The Topics I Want?

In the initial discussions prior to the actual session, we cover the specific requirements you have, ensuring it’s tailored to your level and your needs.

It’s about ensuring you get what you need to succeed and so the initial chat prior to the session will establish these requirements.

Do I Get Any Other Benefits?

Every 121 training session comes with 30 days support after the session. We ask that you don’t abuse this… but typically if a query takes 10/15 minutes to solve, we’ll do our best to get it sorted.

What type of chocolate can I bribe you with?

If you want me to stay for a few extra minutes over the allocated time, chocolate is usually a good way of doing it. Current favourite is Hershey’s Cookies & Cream… but i’m partial to most Cadbury chocolate as well (as long as it doesn’t have dead flies (i.e. raisins) in it!).

Challenge Us!

If you want to get to grips with Mailchimp, whether it’s setting it up, reviving it or just keeping it ticking over, don’t be shy, give us a call to discuss our training options.

121 Remote Mailchimp Training

When you live miles away but still need that 121 advice

Can’t make it to a live event… or you’d rather you were able to learn in your own environment on your own schedule?

One-to-one webinar training uses the power of the internet and enables you to benefit from a one on one session with a specialist MailChimp coach through your computer. You can book in hour long blocks and design your training around your own schedule.

How does it work?  Using the power of the internet, we connect using an online collaboration tool, so that your coach is able to see your screen and hear you, whilst you can see your coaches screen and hear them.

All this means less of “press this button… what you can’t see it?” and more of “click on the green button and then on the red icon, see this is how I did it…”.

One-to-one webinar training means you get the benefit of clear and focused MailChimp training… all on your schedule.

Challenge Us!

If you want to get to grips with Mailchimp, whether it’s setting it up, reviving it or just keeping it ticking over, don’t be shy, give us a call to discuss our training options.

A one hour session over Skype really helped me get my head around what I should be doing with MailChimp. Robin knows MailChimp, but he knows Marketing too, which meant every nugget was based on how to develop my business using email, not purely on the technical aspects of MailChimp

Wayne Trice

Owner, Magic in a Trice

How much does it cost?

A 1 hour remote training session is £100, but this also includes some prep work where we review your MailChimp account and get an understanding of where you are already.

We also offer a money back guarantee – if you feel you’ve not got results from the session that you want – or if we felt that we’ve not been able to help you, you’ll get a complete refund.

How do I know it's relevant and specific to me?

Every remote session includes some time spent reviewing your MailChimp account prior to the session. We request access as an administrator to your account which allows us to understand what you’re doing and the things you can get better at. We also send you a brief questionnaire so we can understand how you capture leads (forms, direct) which is a big part of MailChimp and successful email marketing.

What software do I need to do the session?

Typically we run the sessions on Zoom as this allows us to share screens and chat. It’s free, so you won’t incur any additional cost.  Of course, you need a robust internet signal to do the session… but since MailChimp is an online resource, this shouldn’t be an issue.

What can we cover in the session?

The session is driven by your needs and the initial questionnaire/account review. Obviously you can focus on the key issues you’re facing and get answers to them as well. We’ve seen most things when it comes to MailChimp so unless your query is very specific or very advanced we should be able to help (and if we can’t, you’ll get your money back!)

How do I book?

If you want to proceed with the session, then Click Here and send us a message – we’ll then let you know how to book and make payment prior to the session.


We’re based in the UK so we try and do sessions between 9am and 6pm UK time, but if that’s not possible we can them later or earlier (although we’re not very “morning” Chimps without a heavy dose of coffee!!!)

Challenge Us!

If you want to get to grips with Mailchimp, whether it’s setting it up, reviving it or just keeping it ticking over, don’t be shy, give us a call to discuss our training options.

Group Mailchimp Training

Who wants to learn alone?

Cost Effective Mailchimp training

If time and cost was no object, then everyone would be looking for an in-person 121 training session on Mailchimp.

Unfortunately, for every business, time and cost are something to be aware of, and using those resources effectively is something not to be ignored.

Consequently, a group/classroom training session might be the right way forward for you.

Whether you’re looking for a Kickstart to get your Mailchimp up to speed, or to Supercharge your Mailchimp to the next level, our training courses give you the tools you need to get your email marketing working for you in a cost effective manner.

In appropriate and convenient locations, you’ll be able to interact with other Mailchimp users and get the low down on what you need to be doing.

…and post session you’ll get a copy of the slides used in the presentation, along with relevant tips, advice and links to appropriate articles.

…and you’ll also get 30 days free ongoing support to ask any questions you forgot or which came up after the session.

Group Training is a cost effective way to get your ‘chimp moving or take it to the next level.

…and if you’ve already got a group of people who want training, be they several people in a single organisation, or members of a community, networking or business group – we can deliver effective ‘in-house’ training to you customised to your specific needs.

Working closely with the organiser, we can tailor the contents specific to the audience to ensure they learn the ‘right’ way to do things – specific to their needs.

Challenge Us!

If you want to get to grips with Mailchimp, whether it’s setting it up, reviving it or just keeping it ticking over, don’t be shy, give us a call to discuss our training options.

Robin delivered an amazing course on how to use Mailchimp Effectively. I attended expecting to hear things I already knew. Thankfully, I could not have been more wrong. Robin was extremely well prepared for the session and has a great rapport with the group. He got right into the important things that i and I'm sure many others missed when setting up their accounts. He was more than happy to divert from the course content to ensure that he answered any questions that were thrown at him. I am hoping to implement as much as possible that I have learnt from him. I just wish I could listen to his wisdom every day. I would definitely recommend that if you have the opportunity to listen to Robin, you should grab it with both hands.

Damian McGill

Partner, Pauley Business Services

We asked Robin to run a basic MailChimp training course for local businesses, giving them some background and an introduction to the tool. The 3 hour sessions have been brilliantly received by those attending, and they’ve left with skills and knowledge that they have been able to apply straight away.

We’ve run 5 individual courses so far over the last 12 months and have plans to run more throughout the year. Robin’s understanding of MailChimp and his marketing background make him an ideal person to help small businesses navigate the software and understand how to use it for their business, and this has been reflected in the feedback for the courses.

Anne Dawson

Manager, Southern Entrepreneurs

If you’re just looking for a basic half day introduction to MailChimp…

Intro to  MailChimp

A half day course giving you the basics and an overall understanding of MailChimp
  • If you’re just starting out with MailChimp, or haven’t even decided if it’s the email marketing tool for your business then this course is for you.
  • We’ll cover some of the fundamentals of successful email marketing as well as a tour of the key aspects of MailChimp and how you can implement them for your business.
  • You’ll leave the course with a better understanding of how MailChimp fits within your business and some tips and advice on how to implement it successfully
  • Due to the length of the session, direct implementation is not feasible, but you’ll leave with a checklist of things you need to consider when you start.

If you want a day to build a solid foundation on MailChimp & Email Marketing…

Kickstart MailChimp

The ultimate 1 day course to learning about and optimising MailChimp for your email marketing activity
  • If you’re struggling getting to grips with MailChimp, or just want to know how to use it send marketing communications, this is the perfect place to start.
  • Bring your laptop and spend a day learning everything you need to ‘Kickstart’ your email marketing activity.
  • The course covers, the basics of email marketing, how and when to use MailChimp, how to set up databases correctly, capturing data and adding it to the system and constructing a campaign, with email design guides
  • Course designed for those who’ve never done any email marketing before, or have had ‘a play’ with MailChimp but not really understood how it works

f you’re ready to really get more from MailChimp and get to the next level…

Supercharge Your MailChimp

Want to know how to build an automated marketing system that runs on autopilot with MailChimp?
  • This course combines both Marketing and MailChimp understanding and shows you what MailChimp can really do for your business.
  • Covering important aspects such as how to structure your database the right way, the power of forms, automation and advanced email design aspects – this course will build on your understanding and really push you to the next level.
  • Bring your laptop and spend a day learning everything you need to ‘Supercharge’ your email marketing activity.
  • Course ideal for those who currently send ‘ad-hoc’ emails and campaigns and who want to benefit from automated email marketing,
How Much Will It Cost?

As all In-house training sessions are bespoke it’s not possible to give a direct indication of costs… but you can get an indication from our other training courses. The costs are dependent on number of attendees and the level and length of training.

What Training Can We Have?

The length and detail of training is completely based on your requirements.

As an indication, we’ve run half day introductory sessions for membership based organisations giving them the top line details, and have run full day courses for up to 30 attendees giving people the stuff they need to start implementing themselves.  We’ve also done custom half day and full day sessions for agencies and VA businesses so they can make the most of MailChimp for their customers.

What are the Minimum Requirements?

To run an in-house session requires a minimum of 3 individuals working for the same organisation, or at least 8 individuals if it’s for a membership organisation.  There also needs to be a location to run the training which has access to the internet (and either a big screen or projector that all can view)

To book an in-house Mailchimp training session or discuss your requirements, click here to book a chat.

Challenge Us!

If you want to get to grips with Mailchimp, whether it’s setting it up, reviving it or just keeping it ticking over, don’t be shy, give us a call to discuss our training options.

Online Mailchimp Training

Learn at your own pace and develop your own understanding of Mailchimp

Your Time, Your Schedule

Everyone gets busy, and sometimes it’s really hard to schedule in time for a 121 session or to attend a days group training.

…but just because you can’t attend a training session in person, doesn’t mean you can’t benefit from cutting edge Mailchimp training.

That’s where our online training courses can help you learn at your own pace and at a time that suits you.

The courses are all based on our ‘doing Mailchimp the right way’ philosophy and take you step by step through each aspect, combining presentation and screen capture to get to the heart of what you need to know.

You’ll learn the key things that matter on a schedule that works for you, whereever you are based.

Online Training is the quickest and most convenient way to ‘tame your Chimp!

Challenge Us!

If you want to get to grips with Mailchimp, whether it’s setting it up, reviving it or just keeping it ticking over, don’t be shy, give us a call to discuss our training options.

Robin was a fantastic presenter and knows Mailchimp inside and out. This is the course if you're looking to get a started or want to have a better understanding of what Mailchimp can do for your business.

Larry Snow

Business of Executive Protection

Excellent value in signing up for the Chimposium 2019. I wasn't able to attend the live sessions, but have listened to all the recordings and have learned so much.

Judith Andrews

Founder, The Business Tamer

Challenge Us!

If you want to get to grips with Mailchimp, whether it’s setting it up, reviving it or just keeping it ticking over, don’t be shy, give us a call to discuss our training options.

Self Guided Mailchimp Training

Learn at your own pace and develop your own understanding of Mailchimp

Free resources and materials to understand the core concepts of Mailchimp

Are you looking to understand some of the key aspects of Mailchimp, how you should set it up, structure the data and integrate it with other elements of your Marketing?

Chimp Answers has an ever expanding resource of free articles, downloads and guides to help you understand the important things you need to cover in Mailchimp.

…and a few in depth articles on best practices and ‘doing Mailchimp the right way’.

If you need to get the answers you need, why not search the blog or check out our “Essentials” section with some of our most well-loved articles on getting Mailchimp right.

Julia Elgar

Owner, Just Ask Julia

Carol Connor

Challenge Us!

If you want to get to grips with Mailchimp, whether it’s setting it up, reviving it or just keeping it ticking over, don’t be shy, give us a call to discuss our training options.

Your Trainer

Combining over 20 years experience in all aspects of marketing with an innate understanding of technology and how to use it for marketing, Robin Adams will help you get the most from your MailChimp Training.

He’s trained hundreds of people to get the most out of MailChimp, running courses for organisations like Entrepreneurs Circle and Southern Entrepreneurs.

…and as a qualified Scuba Instructor as well, he’s well versed in helping people get to grips with something that initially may seem outside of their comfort zone.

“It’s about using MailChimp effectively, not just for the sake of it. As a business tool it’s massively powerful – as long as you know how to use it to grow your business”

Challenge Us!

If you want to get to grips with Mailchimp, whether it’s setting it up, reviving it or just keeping it ticking over, don’t be shy, give us a call to discuss our training options.

Have you Joined our Facebook Group Yet?

The MailChimp Answers Facebook Group is the best place to get support, advice and tips on making MailChimp work for you. Whether you are using it for the first time, or are an experienced user, there's always help available... and it's completely FREE!!!

Just click and request to join and you'll have the support of over 2,500 other MailChimp users in the palm of your hand!


Book a Call with us

Looking for other types of support?

Marketing Mentoring not right for you? Check out some of our other support services 

Virtual Marketing Director

In-depth support for businesses to plan and implement effective marketing

Click to see how we can support your Marketing

Marketing Implementation

Stop talking and start doing. Support to get your marketing actually done right for you

Click to see how we can implement your marketing

Mailchimp Done for You

Mailchimp’s not that hard… but if you need someone to get it done for you, look no further

Click to get your Mailchimp sorted

Marketing Mentoring & Support

Advice and guidance on what you really need to be doing with your marketing (and what not to do)

Click to see how we can guide your marketing

Check out our Latest Mailchimp Blogs

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It’s amazing what you find lurking in your cupboards. Cleaning your Mailchimp audience (getting rid of the zombies) is easier than cleaning out your wardrobe! And what’s better is that it benefits you in two ways.

The Segmentation Rules of Mailchimp & Email Marketing

If you want to succeed in Mailchimp, then you really need to be segmenting your database, but where do you draw the line? When can you segment too much?

Mailchimp Free Domain For 5 Years

Mailchimp have recently started a promotion offering free domains to their customers. Here’s an insight into the detail and if it’s right for you

Contacting Mailchimp

Sometimes, even here at Chimp Answers, we can’t solve your issues… and you need to speak direct to Mailchimp. Here’s how you can contact Mailchimp directly.

Omnivore and Getting out of MailChimp Jail

Sometimes with emails, things go bad. Don’t fret if you get tabbed by Omnivore, it’s usually easy to solve – as long as you haven’t done something bad!

Don’t Pay Too Much for Mailchimp

Recession or Boom, you don’t want to pay more than you need to. Keep your Mailchimp costs down with this checklist of Mailchimp budget tips.

Welcome Emails

First impressions last and your first email to someone is the most important one you’ll ever send, both to them, but also to ensuring you’re not marked as spam

Mailchimp – VAT in the UK

From February 17th 2020, Mailchimp is adding VAT it’s bills for UK business customers… read about it here and what to do if you are/are not VAT registered.

Speed Counts

If you’re not automating an immediate response to a form completion on your website, you are losing business. Don’t agree? Here are 6 reasons why speed matters

Should You Pay For Mailchimp?

A very common question asked about Mailchimp is “Should I upgrade and pay for Mailchimp?” Well… there are some reasons to upgrade… and some reasons not to