No Response Doesn't Mean No Thank You
Resending a MailChimp Campaign to Non RespondersOne question that I get asked an awful lot when it comes to MailChimp is my open rates are so low – how do I resend a campaign to those who haven’t opened it?
MailChimp makes it very easy to target those people, and here’s a short video I recorded which gives you all the info you need to resend any campaign you’ve already sent, but just to those who didn’t open it the first time.
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The Perfect Fit
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No email response doesn’t mean no thank you
MailChimp says, on average a resend will increase your overall open rates by 8.7% so should we be taking no for an answer?
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Be Somebody Else In Your Emails
When an email is received, the first thing anyone does is look at who it’s from and connects this with previous knowledge or expectations associated with that name.