No Response Doesn't Mean No Thank You
Resending a MailChimp Campaign to Non RespondersOne question that I get asked an awful lot when it comes to MailChimp is my open rates are so low – how do I resend a campaign to those who haven’t opened it?
MailChimp makes it very easy to target those people, and here’s a short video I recorded which gives you all the info you need to resend any campaign you’ve already sent, but just to those who didn’t open it the first time.
Recent Articles & Stuff
At what point is a subscriber GONE?
Keeping your audiences organised and relevant is an important part of email marketing, but how do we know when a subscriber is really ‘gone’…as in, they are in your audience (list) but really shouldn’t be…and actually, perhaps, don’t want to be?
What’s your name?
Your name matters, especially when it comes to emails. Email is sent from an individual to an individual and for most small businesses your email needs to come from a named person in the business and not “sales” or “info”. Why? Let me explain…
What do to with Unsubscribed and Cleaned Emails In Mailchimp
To understand what to do, (if anything) you need to get a handle on what these terms mean to you and Mailchimp. Once you know this, it’s a lot easier to handle.
What email newsletter sign up incentives work best?
“How do I build an email list?” is a regular question within the Chimp Answers community. I’ve spoken to 8 other industry experts to get their opinion on what makes a good incentive when it comes to encouraging email newsletter sign up.
The Perfect Fit
Don’t make it difficult for your customers to say yes…don’t put up unnecessary barriers. Make sure your potential clients know why you are the perfect fit, so that buying from you is a no brainer.
MailChimp Groups vs Tags
Mailchimp Tags vs Mailchimp Groups How to decide which you should be using..."There has to be an answer..."Struggling to understand who your customer actually is?...and what motivates them? Use this FREE Customer Avatar Worksheet to develop your marketing activities...