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Resources

Getting the Answers you need for the big Mailchimp questions...

Mastering Mailchimp can take a while…  but do you really need to?

The fact is that for most of us who are using Mailchimp, although we want to know everything there is to know about the system, the reality is that most of the time, we just need to know a few key things.

As such, I’ve collated some of the key articles I’ve written about Mailchimp and they’re all here – enjoy 🙂

Mailchimp Articles

Mailchimp Audiences

Why you should only ever have one Audience in Mailchimp…

Segmenting Your Database

Using Groups & Tags

The Mailchimp Database

Understanding how the Mailchimp database is built and the different aspects will make planning your system so much easier…

Planning Your System

How to plan your Mailchimp system

Getting Your Email Delivered

Into the inbox and out of the spam folder

Marketing Articles

Your Customer Avatar

If you don’t know who you’re selling to, then you don’t know what to say in your marketing…

The Customer Path

It’s important to know where a potential customer is in their journey to becoming a customer…